Cowboy is bringing a breath of fresh air to the color palette of the popular Cowboy Cruiser and the Cruiser ST in time for the new season. Two exclusive, limited-edition colors are now available: ‘Breeze’, a soft light blue for the Cruiser ST with low step-through frame, and ‘Dawn’, an elegant rosé for the regular Cruiser with high top tube.



The Cowboy Cruiser has now established itself as probably the brand’s most popular model—not least because of its more upright, comfortable seating position compared to the sportier Cowboy Classic and therefore offers a relaxed ride, perfect for everyday urban life.
However, both new colours are only available in combination with the Performance package, which is available for an additional 299 euros. With AdaptivePower 2.0 technology, this includes a more powerful motor control system that intelligently adapts to the respective driving situation. The cockpit also offers the option of wireless smartphone charging and an LED display shows the battery status even when the smartphone is not attached to the handlebars. Last but not least, a quick charger is also included in the scope of delivery.


For additional everyday practicality, an optional rear rack can be purchased for 99 euros. The price for the Cowboy Cruiser in the limited spring colours including the performance package is 3,298 euros. So if you fancy a stylish, fresh look for the new season, you shouldn’t wait too long—the colors are only available for a short time. Both bikes can now be ordered directly online here at Cowboy.