Brooks England presents a completely new product concept: Brooks LAB. These are products as limited editions from special collaborations. The new Brooks LAB product concept adds fresh inspiration and creativity to the timeless appeal of Brooks’ well-known bicycle products. Quality and tradition meet exclusive design and individual style.
The first Brooks LAB project release is the original leather saddle, the handmade and iconic Brooks B17 leather saddle with matching “Challenge” leather saddle bag, both laser embossed with stamps representing various locations around the world. This visual realization of Brooks England’s promise “For Boundless Journeys” invites you to take a trip without borders — no matter from which perspective.
The B17 has been the best-selling Brooks saddle for over 100 years, and during that time it has perfectly met the needs of millions of cyclists for their commute to work, on gravel roads or the road, on bike trips and bikepacking trips. Handmade in England, it retains the timeless beauty, unique flexibility and natural comfort of premium leather, which gradually adapts to the rider’s individual riding style.
The features at a glance
- Handmade, with exclusive laser embossing “For Boundless Journeys
- Premium details such as hand-hammered copper rivets and struts/bars
- Durable vegetable tanned leather 5mm
- Durable comfort & breathability
- Extended 10-Year Warranty
Brooks also pairs the B17 with his classic Challenge saddle bag, also with a passport motif. Made of vegetable tanned leather, the first Challenge was designed and patented as early as 1896, a leather tool bag that fits the pocket eyelets on the back of the saddle. With buckles that are fixed in the holder itself, guaranteeing greater stability — while fixing the bag to the saddle. A strap secures the unit and also covers the included tools, preventing loud rattling while riding.
Both products are available immediately for a limited time in the Brooks online store and at Brooks premium dealers.
