With Eurobike 2026 fast approaching, there are increasing indications of a new e-bike drive system from Avinox. The speculation has been sparked by a preview of Canyon’s exhibition stand. Among other things, the manufacturer is set to announce a prototype long-travel e-mountain bike, which is said to be fitted with a previously unknown ‘Avinox MG Concept Motor’. No specific technical details have been released as yet. However, the name alone is enough to attract attention within the industry.
Just a few years ago, Avinox was virtually unknown outside the e-MTB sector. Since then, the brand has established itself as a serious competitor in the market thanks to its high-performance drive systems. Consequently, there is considerable interest in every new development. The fact that an MG motor is now being mentioned for the first time suggests that the existing product range may be expanded.
With the M1, M2 and M2S, Avinox has built up an unusually broad portfolio in a short space of time. Whilst the M1 laid the foundations for the brand’s success, the M2 heralds a new generation offering greater power and higher efficiency. At the forefront is the M2S, which, with up to 1,500 watts of peak power and 150 Newton-metres of torque, is currently one of the most powerful production drives on the e-MTB market.
There are currently many indications that this is not yet a product ready for series production. Canyon explicitly describes the drive as a concept motor and is showcasing it in a prototype rather than a production model. At the same time, Avinox itself has also announced new developments for Eurobike. However, it remains to be seen what role the MG will play in this.
Speculation about the Avinox MG
The limited information available so far leaves plenty of room for interpretation. It is not known what the abbreviation MG stands for. Similarly, there are no details regarding power, torque, weight or technical specifications. Nevertheless, the choice of application seems noteworthy. The motor is being showcased in a long-travel e-MTB – a type of bike designed primarily for challenging trails, enduro riding and bike parks.
This could suggest that Avinox is preparing an even more powerful version of its existing drives. However, it is also conceivable that this is a technology demonstrator intended to showcase new functions or a future development path. In the past, manufacturers have repeatedly used trade fairs to showcase concept studies and gauge market reactions before proceeding to series production.
Another possibility is that the abbreviation MG does not primarily refer to a new motor, but rather to a drive system with an integrated gearbox. The similarity to the designation MGU, which Pinion uses for its motor-gearbox unit, is certainly striking. It is therefore conceivable that Avinox is working on a solution in which the motor and gearbox are combined into a single unit. This would offer particular advantages for high-performance e-mountain bikes, as the weight could be concentrated centrally within the frame and traditional rear derailleurs could be dispensed with. However, there are as yet no concrete indications of such a concept. At present, this is merely an interesting interpretation of the as yet unknown model designation.
However, it is particularly in urban environments that an integrated motor-gearbox unit could really come into its own. Unlike with conventional gearboxes, the sensitive gear-shifting components are housed centrally within the frame and are better protected against dirt, the elements and damage. Furthermore, such systems can often be combined with low-maintenance timing belts, which reduces the maintenance required in everyday use. Further advantages arise when pulling away from traffic lights or in stop-and-go traffic, as gear changes are often possible even when the bike is stationary. For commuters and everyday cyclists, the clean, uncluttered appearance and the potential for greater durability are further factors making integrated drive units increasingly attractive. Should Avinox indeed be working on such a solution, its potential would therefore by no means be limited to the mountain bike sector.
Eurobike as a platform for the next generation
If the MG does indeed represent a new generation of motors, this would be one of the most significant innovations in drive systems at this year’s Eurobike. The market for high-performance e-MTB systems is currently in flux. New suppliers are gaining ground, whilst established manufacturers are continuously developing their platforms.
Whether Avinox is taking another step towards greater performance, new technologies or an additional area of application with the MG is likely to become clear as early as tomorrow. Until then, the new motor remains one thing above all else: one of the most exciting secrets in the run-up to the start of the trade fair. In any case, the mere mention of it has already sparked plenty of discussion.
